RS Creative Solutions was engaged by Endeavour energy to develop the artwork for their second Reconciliation Action Plan (RAP). The second artwork title “Power Together” is a representation of Endeavour Energy’s commitment towards reconciliation and creating a more inclusive and harmonious future.
Endeavour Energy operates across the traditional lands of five First Nations: Dharug, Wiradjuri, Dharawal, Gundungurra, and Yuin. In the artwork, these nations are represented as follows: Dharug in the top left corner, Wiradjuri in the top centre, Dharawal in the top right corner, Gundungurra in the bottom left, and Yuin in the bottom right.
Endeavour Energy has established and maintained ongoing partnerships and relationships within these communities. These partnerships are depicted by the various coloured symbols throughout the artwork, symbolizing the uniqueness and diversity of each relationship.
Endeavour’s First Nations employees, represented by the small, dotted circles, are depicted throughout the artwork, illustrating their connection to both the land and Endeavour Energy. They take pride in their work with Endeavour Energy, paving the way for new talent/rising stars entering the workforce through traineeships and apprenticeships to build their own careers.
At the heart of the artwork is Endeavour Energy’s ongoing journey of Reconciliation, with Endeavour Energy positioned at the centre. Four motifs surround it, each representing one of the four pillars of the Reconciliation Action Plan (RAP): Respect, Relationships, Opportunities, and Governance.
Surrounding the RAP journey are Endeavour Energy’s core values: Be Safe, Work Together, Find a Better Way, Adapt Quickly, and Own It. Each of these values is represented by a smaller motif in the artwork.
Endeavour Energy’s brand themes are integral to all aspects of their operations, fuelling growth within the business. These include Putting Customers First, Partnering for Success, Driving Innovation, Empowering Our People, and Growing Sustainably with each theme represented by its own unique motif.
The lines weaving through the background of the artwork unite all elements of the artwork. They represent Endeavour Energy’s ongoing journey of listening, learning, and striving to achieve their vision for reconciliation highlighting the importance of collaboration and working together towards a sustainable future. When we “Power Together”, we can achieve so much more.
